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When thinking of viral content, Youtube videos flash through my mind, as well as other random videos and blogs shared throughout the online land. But what makes these videos spread virally to receive thousands or millions of hits? There are a few gurus out there who claim to have a formula to produce this viral content. But my question is, if there was a simple formula for everyone to follow to create a buzz about their video, post, blog, etc, wouldn’t the new standard of views or likes be thousands to millions of hits? The answer is yes, but no matter how closely one adheres to a “viral content creation formula,” there is never a guarantee that the content will catch fire.
Some claim to know the secret formula. I, however, feel there is not a secret formula, but rather, only tips to fuel the chances of increased shares. These tips include:
All in all, creative brilliance and easily sharable content mixed with help from an established name will help increase your chances of going viral but not guarantee it. Whether it’s business or personal content, it needs to be profound enough to create the emotion and motivation in people in order for the content to be passed along to others.
Now for one of the best viral videos of all time…
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Ready to upgrade your digital marketing systems but unsure where to start? Complete this form to request a preliminary evaluation of your current systems. We will reach out to schedule an introductory meeting.
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